The syllabus of ITSMBA’s affiliated training program is designed to equip participants with a well-rounded set of skills and competencies that are essential for business success. It focuses on a combination of business management, administrative capabilities, and professional development, ensuring that participants can contribute effectively to the growth and expansion of their organizations. Below is an overview of the key components of the syllabus:

1. Core Business and Management Skills

• Business Fundamentals and Strategy:

  • Introduction to business models, strategy formulation, and execution.
  • Business planning, financial forecasting, and budgeting.
  • Strategic decision-making and problem-solving skills.

• Leadership and Organizational Behavior:

  • Developing leadership qualities and understanding different leadership styles.
  • Managing organizational behavior and team dynamics.
  • Change management and conflict resolution.

• Marketing and Sales:

  • Principles of marketing, market research, and consumer behavior.
  • Sales strategies, lead generation, and customer relationship management (CRM).
  • Digital marketing fundamentals, branding, and online marketing techniques.

• Operations and Supply Chain Management:

  • Understanding operations management, process optimization, and quality management.
  • Supply chain management, logistics, and inventory control.
  • Lean management principles and continuous improvement.

• Financial Management:

  • Financial statement analysis, understanding balance sheets, and profit and loss.
  • Cost management, budgeting, and investment analysis.
  • Basics of financial planning and risk management.

2. Administrative and Human Resource Development

• Human Resource Management (HRM):

  • Recruitment, selection, and onboarding processes.
  • Performance management, employee engagement, and retention strategies.
  • Training and development planning for employees.

• Effective Communication and Negotiation:

  • Communication skills for managers and business professionals.
  • Negotiation tactics and conflict resolution.
  • Public speaking, presentation skills, and interpersonal communication.

• Project Management:

  • Basics of project management, including planning, execution, and evaluation.
  • Tools and techniques for project management (e.g., Gantt charts, PERT charts).
  • Risk management in project execution.

• Business Law and Ethics:

  • Understanding business laws, compliance, and corporate governance.
  • Ethical decision-making in business settings.
  • Handling legal aspects of business contracts, employment law, and intellectual property.

3. Personal and Professional Development

• Career Planning and Development:

  • Setting professional goals and creating career development plans.
  • Self-assessment tools and techniques for identifying strengths and areas for improvement.
  • Networking strategies and building professional relationships.

• Time Management and Productivity:

  • Effective time management techniques and tools.
  • Prioritization and goal-setting strategies.
  • Boosting personal productivity and managing work-life balance.

• Emotional Intelligence (EI):

  • Understanding and managing emotions in a professional context.
  • Building resilience and handling workplace stress.
  • Developing empathy and maintaining a positive work environment.

4. Industry-Specific Skill Development

• The syllabus can be customized to address industry-specific needs based on the type of business. Some examples include:
  • Healthcare Sector: Training on healthcare management, patient care administration, and medical ethics.
  • Technology Sector: Technical skills, IT project management, and software development methodologies.
  • Retail and E-commerce: Consumer behavior, retail management, and online business strategies.
  • Creative Industries: Branding, design thinking, and creative project management.

5. Internship and Practical Experience

• Real-World Project Assignments:

  • Participants work on live projects that are aligned with their career objectives and the business goals of the affiliated organization.
  • This involves regular feedback and mentorship from industry experts.

• Workshops and Simulations:

  • Hands-on workshops to practice business scenarios, strategic planning, and problem-solving.
  • Business simulations to understand market dynamics, competition, and customer interactions.

6. Evaluation and Continuous Feedback

• Periodic assessments through quizzes, assignments, and project evaluations.
• Continuous feedback and guidance from mentors to track progress and ensure effective learning outcomes.

7. Special Modules for Entrepreneurs and Leaders

• Entrepreneurship development: business planning, funding strategies, and startup management.
• Executive leadership training: advanced strategic planning, organizational transformation, and innovation management.

The syllabus is designed to be flexible, with modules and topics that can be customized according to the business establishment’s objectives and the specific skills required by participants. By covering a broad range of essential business, management, and personal development topics, the program ensures that participants are well-prepared for success in their respective fields.